With our revamped Bachelor of Business, you’re the boss. Start your major in your first year of study. Combine business subjects with majors and electives from across the whole university for a more diverse and adaptive skill set. Mix theory with real world industry projects. Gain industry-specific accreditation from Australia’s leading institutions.
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A business degree with a major difference
With today’s fast pace of change, you need a business degree that’s going to keep up. It’s why we’ve revamped our Bachelor of Business to be more tailored to evolving industry, technology and careers.
With a program structure unique to Western, you build your degree to best suit your area of specialisation. Unlike traditional degrees, you can now choose majors outside the business stream to give you a more diverse set of skills and knowledge. What’s more, with Western, you begin your major in the first year of study. No more waiting to dive into the areas that interests you most.
Depending on the majors and electives you choose, the Bachelor of Business can also see you graduate with industry specific accreditation from Australia’s leading institutions.
Taught across four campuses, including our brand-new Parramatta City campus, Western offers the latest in high-tech learning and teaching facilities.
The Parramatta City campus is an incubator for future business leaders. It includes 14 storeys of deep knowledge and digitally-infused teaching and research spaces, encased in 5-green-star steel and glass. The facility is testament to Western’s commitment to adopting new and emerging technologies, so our students enjoy a richer educational experience. The campus also maintains close links to industry partners such as Charter Hall, Deloitte, and community and government organisations.
Bachelor of Business Pathway
If you have a completed a Bachelor of Business from Western Sydney University, you will receive guaranteed entry into the Master of Business Administration, and be eligible for 40 credit points (cps) to be applied to your university record.
Depending on your major, you graduate ready to join Australia’s leading Industry bodies, like CPA, FINSIA and the Australian Property Institute.
CPA Australia is one of the world’s largest accounting bodies operating in 125 countries and regions around the world. Employees and members work together with local and international bodies to represent the views and concerns of the profession to governments, regulators, industries, academia and the general public.
FINSIA is a not-for-profit membership organisation which benefits professionals, consumers and society in the financial services industry. FINSIA connects institutions, industry bodies, regulators, government and education providers.
The Australian Property Institute is the leading membership organisation for property professionals. It supports its members to enable them to advise the community and business.
Get real-world experience
Access local work experience opportunities and get involved in projects relevant to your major. Some of the companies with which students have engaged include Scentre Group, Western Sydney Wanderers, Netball NSW, Vinnies and the NRL.
The School of Business has been awarded AACSB (Association to Advance Collegiate Schools of Business) accreditation for its excellence in business education.
The program structure is outlined in our handbook. Here you can view all of the subjects you will be studying.
The Accounting major equips you with the expert skills to create a career as an accounting specialist. You will be prepared to succeed in a range of roles in accounting practices, and also in both public and private enterprises. In this major you will develop in-depth knowledge of accounting, supported by knowledge of law, economics, and finance. Accounting major units focus on the fundamentals of financial and management accounting, as well as accounting information and corporate systems.
If you are seeking professional accreditation, you will also undertake specialised units in taxation and audit and assurance. The core units in the Bachelor of Business will provide you a foundation of business knowledge and develop your skills in innovation, career planning, and numeracy.
The Accounting major builds on this knowledge and skills in an applied discipline based context. Accountants are in high global demand by enterprises in corporate, public, and not-for-profit sectors. The Bachelor of Business (Accounting) is accredited with and satisfies the pre-admission educational requirements for membership of CPA Australia (CPA), Chartered Accountants Australia and New Zealand (CAANZ) and the Institute of Public Accountants (IPA).
Completion of this degree will allow students to claim a number of exemptions from the Chartered Institute of Management Accountants (CIMA) in obtaining the CIMA Professional Degree. Note: Accreditation is currently being sought for the online offering of the Bachelor of Business (Accounting) and for program 6037 Diploma in Business/Bachelor of Business.
The Applied Finance major equips you with the expert skills to create a career as a finance specialist. In this major you will develop in-depth knowledge of finance with a focus on investment and securities, economics, and banking and finance. The core units in the Bachelor of Business will provide you a foundation of business knowledge and develop your skills in innovation, career planning, and numeracy.
The Applied Finance major builds on this knowledge and skills in an applied discipline based context. Finance specialists work in a range of roles within the rapidly growing finance sector. This major fulfils the educational requirements for admission as an Associate (A Fin) of the Financial Services Institute of Australasia (FINSIA) provided the applicant is at least working in the financial services industry.
All other students are eligible to apply for Affiliate membership (no postnominals apply).
Generating and communicating information and insight from increasingly diverse and growing sources of data for business decision-making is a crucial asset for any organisation. Starting with a framework for applying the tools of business analytics, this major develops a blend of skills from mathematics, statistics and computing. Students will acquire knowledge and understanding in the continually developing areas of artificial intelligence, data visualisation and applications of big data.
The Economics major provides a broad pluralist perspective on fundamental aspects of relationships between individuals, firms, institutions and countries.
Students will learn how economies function and how public policy and the way organisations behave affect diverse social, economic and environmental problems. Students are introduced to a wide array of competing economic theories, so that they are critically informed about the ways in which they can transform the world.
A major in Economics prepares students to be active participants in addressing the wide range of problems faced by governments, social organisations and the business community in the domestic and international economies.
Students who study economics can expect to develop their analytical and problem solving skills and to be intellectually challenged, whether they view the discipline as providing specific vocational skills or as an area of academic and intellectual interest to them.
An Economics major is very highly regarded in the business world and opens up a very large range of career prospects in general business, finance and the public sector.
The Human Resource Management Major is designed for people who seek careers in human resource management and industrial relations.
Graduates’ careers focus on enhancing the value of human and social capital through supporting employee engagement for many different kinds of organisations, market-oriented and community-oriented organisations and many kinds of people. The teaching philosophy is based on knowledge in action, a fusion of the Australia Human Resource Institute’s capabilities for HR professionals and the Western Sydney University Graduate Attributes designed to secure success.
An aim of the program is to instil those values and attitudes that can support leaders in judgements about balancing the pursuit of organisational objectives with creating opportunities for developing people’s capacities and careers. The perspectives are local and international, with an emphasis on the value of cultural and demographic diversity. Graduates have knowledge of how leadership and management of people can support organisational objectives and create organisational opportunities.
This capacity comes from grounding in human resource management and industrial relations practice using contemporary law and research in applied projects. Students combine this with an education in the pressures organisations experience in inter-disciplinary subjects focused on money, markets and management. That is, graduates develop commercial acumen and appreciate the competing interests around work, aware of trends locally and internationally.
Throughout the program, students are challenged to develop and demonstrate communication, cultural, and analytic skills required to be innovative and responsible team-members and leaders.
The global economy is becoming increasingly important for organisations seeking out new opportunities to expand their customer base and develop partnerships.
Managers who are well versed in the needs of doing business internationally and who can exploit these opportunities will therefore play an integral role in any such corporation.
Building on a solid foundation in domestic business education, including global sustainability, international business strategy, managing in a global environment, and international marketing, this major equips graduates with the detailed knowledge of the international dimension of business and the necessary understanding of the workings of that market system.
The Management major equips you with the expert skills to create a career as a management specialist. You will be prepared to succeed in a range of roles in contemporary private, public, and not-for-profit organisations in Australia and abroad. In this major you will develop strategic management knowledge to enable effective organisational decision making.
The units in this major focus on organisational learning and development and behaviour, operations management, leadership and entrepreneurship, change and innovation, and policy. You can look forward to a range of careers in the broad and complex field of management.
Through an in-depth understanding of the marketing field including the challenges of global forces, new technologies and changing customer demographics, students develop practical skills that contribute to improving organisational performance. The major is based on industry expectations and students work on industry-based projects and case studies equipping them to take on roles across numerous organisations including in digital marketing, campaign strategies, business and data analytics.
The marketing major shifts the focus from siloed factory-model approach found in typical marketing programs to one that is customer-centric, integrated, immersive and experiential. Unlike many other marketing majors, this new program embeds digital applications throughout.
This major satisfies the educational requirements for recognition as a Certified Practising Marketer and eligibility for student membership of the Australian Marketing Institute and The Research Society.
The Property major equips you with the expert skills to create a career as a property specialist. You will be prepared to succeed in a range of roles in the property industry, including careers in valuation, property investment, property funds management and property development.
The practical Property major units focus on the property investment, business, planning and law, with opportunities for engagement with industry, dependent on availability. If you are seeking professional accreditation, you will also undertake specialised units in building and statutory and specialised valuation.
The core units in the Bachelor of Business will provide you with a foundation of business knowledge and develop your skills in innovation, career planning, and numeracy. The Property major builds on this knowledge and skills in an applied discipline based context.
Property specialists work for institutional investors with multi-billion dollar commercial property portfolios, major property companies, valuation firms and leading property advisory companies, both in Australia and overseas.
The Bachelor of Business (Property) is accredited by the Australian Property Institute (API) and depending on electives chosen, students may be eligible for API Certified Practising Valuer (CPV) certification. Students, depending on chosen electives, are also eligible for API certifications of Certified Property Practitioner, Certified Property Manager, Certified Asset Manager and Certified Development Practitioner. Note: Accreditation is currently being sought for program 6037 Diploma in Business/Bachelor of Business.
This major is available on-campus in full time and part time modes or by distance. Please contact the Property major Academic Program Advisor for information on the distance mode offering.
The Sport Management major is designed for people who seek careers in Australian and international Sport management.
Specialist units provide students with a capacity to understand and function within the increasingly dedicated context in which sport is played, organised and managed.
Students who complete this major will be equipped with the skills and knowledge to manage sport experiences pertaining to globalisation and emerging contemporary issues in sport. Graduates find career employment at all levels of government as well as within the private sector for both commercial and non-commercial organisations.
Positions include project management of facilities and events, management and coordination of leisure, sport and civic event departments, sport marketing, player management and sport public relations, elite sport development, sport and leisure programming.
More information about this major can be found on the Bachelor of Business (Sport Management) page.
Start your unlimited journey today.
As a Business graduate you can look forward to career opportunities in:
Private Practice Accounting
Accountants provide services in financial reporting, taxation, auditing, insolvency, information systems, budgeting, cost management, planning and decision-making by organisations and individuals.
General Managers plan, organise, direct, control and review the day-to-day operations and major functions of commercial, industrial, government and defence organisations.
Advertising and Marketing Professionals develop and coordinate advertising strategies and campaigns, determine the market for new goods and services, and identify and develop market opportunities.
Real Estate Sales Agents sell, lease and manage commercial and private properties, and broker the buying and selling of businesses.
Sports management has several career options in facilities managers, public relations executives, broadcasters, nutritionists and trainers.
Thought about a double degree?
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Start your major in your first year of study.
Combine Business subjects with majors and electives from across the whole university.
Study a double degree
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Other study options
*The tuition fees quoted above are the fees for the normal full-time study load of the program (80 credit points) per annum. International students will be subject to a variable fee regime; i.e. enrolled students will be required to pay fees during their program based on the approved fee for each calendar year. Fee changes (if any) will occur at 1 January each calendar year. Students who extend their program past the normal finish date of the program will be required to pay additional fees based on the prevailing fee level. Western Sydney University is a multi-campus institution. The University reserves the right to alter the location of its programs between campuses and other locations as necessary. Students should be aware of the possibility of change of location for the whole or part of programs for which they enrol and should plan for the need to travel between Western Sydney campuses.