Doctor Francine Garlin
Director of Academic Program, Undergraduate Programs,
Undergraduate Programs
Lecturer,
Hospitality, Marketing & Sport
Biography
Qualifications
- PhD Bus University of Western Sydney
- GradCertHighEd University of Technology, Sydney
- BBus University of Technology, Sydney
- AssocDipSecStud Nepean CAE
Professional Memberships
- Society for Consumer Psychology (2024 - 2024)
Organisational Unit (School / Division)
- Undergraduate Programs
- Hospitality, Marketing & Sport
Contact
| Email: | F.Garlin@westernsydney.edu.au |
|---|---|
| Phone: | (02) 9685 9688 |
| Mobile: | 0414419615 |
| Location: | 1.8 |
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Publications
Chapters in Books
- Chikweche, T., Garlin, F., Khan, A. and Lwin, M. (2023), 'A conceptual framework for an integrated one-stop portal to support Indigenous small business enterprises : setting foundations for/enhanced policy use, financial inclusion and networking', Small and Medium-sized Enterprises, and Business Uncertainty: Just Surviving or Thriving?, Palgrave Macmillan 9789819948437.
Journal Articles
- Spanjaard, D., Garlin, F. and Mohammed, H. (2023), 'Tell me a story! : blending digital storytelling into marketing higher education for student engagement', Journal of Marketing Education, vol 45, no 2 , pp 167 - 182.
- Burton, S., Soboleva, A., Dadich, A. and Garlin, F. (2023), '[In Press] Positioning a controversial product : how Australian retailers are positioning e-cigarettes as 'healthy'', Journal of Strategic Marketing, .
- Burton, S., Soboleva, A., Dadich, A. and Garlin, F. (2023), '[In Press] Promoting e-cigarettes : media discussion of e-cigarettes before and after vaping deaths', Journal of Strategic Marketing, .
- Richards, J., Spanjaard, D., O'Shea, M. and Garlin, F. (2022), 'The changing carnival : reimagining and recreating the match-day experience in multi-purpose stadiums', Journal of Sport and Tourism, vol 26, no 3 , pp 269 - 284.
- Richards, J., O'Shea, M., Spanjaard, D. and Garlin, F. (2021), ''You can rent it for a while, but it is our house' : sports fans' experience of returning 'home' to a new multipurpose stadium', International Review for the Sociology of Sport, vol 56, no 7 , pp 981 - 996.
- Garlin, F. and Owen, K. (2006), 'Setting the tone with the tune: A meta-analytic review of the effects of background music in retail settings', Journal of Business Research, vol 59, no 6 , pp 755 - 764.
- Garlin, F. and McGuiggan, R. (2002), 'Sex, spies and celluloid : movie content preference, choice, and involvement', Psychology & Marketing, vol 19, no 5 , pp 427 - 445.
- Garlin, F. and McGuiggan, R. (2002), 'Exploring the sources of self-efficacy in consumer behavior', Advances in Consumer Research, vol 5 , pp 80 - 86.
Conference Papers
- Richards, J., O'Shea, M., Garlin, F., Spanjaard, D. and Hall, T. (2019), 'Kicking goals for Western Sydney : fan engagement and experience at Bankwest Stadium', Sport Management Association of Australia and New Zealand. Conference, Christchurch, N.Z..
- Mohammed, H., Spanjaard, D. and Garlin, F. (2019), 'Does digital storytelling assessment enhance student engagement?', Australian & New Zealand Marketing Academy. Conference, Wellington, N.Z..
- Garlin, F., Mcguiggan, R., Miller, K. and Wang, P. (2007), 'Task enactment in goal-directed consumer behaviour: A new conception and the operationization of task demands', The 34th La Londe International Research Conference in Marketing, IAE aix-en provence Graduate School of Management.
Other Publications
- 2019, 'Back to #PARRAdise: Match-day Insights from Bankwest Stadium', Report
- 2019, 'Back to #PARRAdise: Preliminary Match-day Insights from Bankwest Stadium', Report
Previous Projects
| Title: | Feasibility study of research methods to capture lifestyle choices among young people |
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| Funder: |
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| Western Researchers: | Ann Dadich, Daniela Spanjaard, Francine Garlin and Nicole Stegemann |
| Years: | 2013-10-10 - 2016-07-18 |
| ID: | P00021694 |
| Title: | Media Discourse on E-Cigarettes |
| Funder: |
|
| Western Researchers: | Suzan Burton, Ann Dadich, Francine Garlin and Alena Soboleva |
| Years: | 2019-09-16 - 2019-12-16 |
| ID: | P00026091 |
| Title: | Kicking Goals for Western Sydney: Fan Engagement and Experience at Bankwest Stadium |
| Funder: |
|
| Western Researchers: | Jess Richards, Tim Hall, Michelle O'Shea and Francine Garlin |
| Years: | 2019-06-20 - 2022-12-31 |
| ID: | P00025932 |
| Title: | Planning and Evaluating a Youth Skin Cancer Prevention Strategy - Phase One |
| Funder: |
|
| Western Researchers: | Daniela Spanjaard, Ann Dadich, Francine Garlin and Nicole Stegemann |
| Years: | 2012-05-01 - 2013-06-30 |
| ID: | P00021028 |