Are you a creative marketing thinker who embraces challenges and sees problems as opportunities?
From branding, advertising and digital media, to consumer behaviour, marketing systems, performance metrics and strategy – our degree equips you with a truly comprehensive skill set to develop a marketing career on your terms.
Postgraduate Information Evenings
Postgraduate Information Evenings are held throughout the year, and give you the opportunity to meet academic and professional staff, and to ask questions about courses, admission, fees and more.
These evenings will help you gain a better understanding of course content, flexible learning options, what you can expect from the program and possible career paths.
The next round of Postgraduate Information Sessions are coming up in October for all schools.
Marketing at Western
In an age of expanding communication networks, marketing has become a highly skilled and complex profession. Whether designing or selling a product, communicating a government service, or raising awareness in the non-profit sector, marketing requires a broad understanding of the relevant methodology and tools, and exceptional communication and analysis skills.
This course shows you how to become a multiskilled, adaptable and highly sought-after marketing professional. You will emerge with a strong understanding of consumer, organisational and marketing needs across branding, advertising, digital media, consumer behaviour, marketing systems, performance metrics and strategy.
Study at Western’s new, state-of-the-art Parramatta City Campus.
Fees and delivery
Delivery: On campus
Fees: AUD $28,760*
Delivery: On campus
Start your unlimited journey today.
As a marketing graduate, you can look forward to career opportunities in:
- Marketing director
- Marketing manager
- Advertising manager
- Mid-to-senior marketing roles
Chief Marketing Officer
As a chief marketing officer (CMO) you will be responsible for high level marketing activities and strategies within an organisation.
Advertising Professionals develop and coordinate advertising strategies and campaigns, determine the market for new goods and services, and identify and develop market opportunities for new and existing goods and services.
Public Relations Manager
Public Relations Managers plan, organise, direct, control and coordinate advertising, public relations, sales and marketing activities within organisations.
Sales Representatives represent companies to sell their goods and business services to wholesale and retail establishments.
Apply now and start your unlimited journey.
Further study options
The tuition fees quoted above are the fees for the normal full-time study load of the course (80 credit points) per annum. International students will be subject to a variable fee regime; i.e. enrolled students will be required to pay fees during their course based on the approved fee for each calendar year. Fee changes (if any) will occur at 1 January each calendar year. Students who extend their course past the normal finish date of the course will be required to pay additional fees based on the prevailing fee level. Western Sydney University is a multi-campus institution. The University reserves the right to alter the location of its courses between campuses and other locations as necessary. Students should be aware of the possibility of change of location for the whole or part of courses for which they enrol and should plan for the need to travel between Western Sydney campuses.