Want to take your career to the next level?
Our Master Of Marketing equips you with a truly comprehensive skill set that will help you to develop a marketing career on your terms.
Marketing at Western
In an age of expanding communication networks, marketing has become a highly skilled and complex profession. Whether designing or selling a product, communicating a government service, or raising awareness in the non-profit sector, marketing requires a broad understanding of the relevant methodology and tools, and exceptional communication and analysis skills.
This program prepares suitably qualified people for positions in marketing through an academically rigorous and practically relevant professional marketing education. It aims to provide you with the fundamental knowledge required across the key areas of marketing in order to develop the skills and aptitude necessary to operate effectively as a marketing manager.
It is ideally suited for those wanting to cultivate their marketing knowledge to perform as managerial and professional marketers.
Taught at our state-of-the-art Parramatta City campus, Western offers the latest in high-tech learning and teaching facilities. The Parramatta City campus is an incubator for future business leaders. It includes 14 storeys of deep knowledge and digitally-infused teaching and research spaces, encased in 5-green-star steel and glass.
The facility is testament to Western’s commitment to adopting new and emerging technologies, so our students enjoy a richer educational experience. The campus also maintains close links to industry partners such as Charter Hall, Deloitte, and community and government organisations.
Fees and delivery
Delivery: On campus
Fees: AUD $31,760*
Delivery: On campus
Start your unlimited journey today.
As a marketing graduate, you can look forward to career opportunities in:
- Marketing director
- Marketing manager
- Advertising manager
- Mid-to-senior marketing roles
Chief Marketing Officer
As a chief marketing officer (CMO) you will be responsible for high level marketing activities and strategies within an organisation.
Advertising Professionals develop and coordinate advertising strategies and campaigns, determine the market for new goods and services, and identify and develop market opportunities for new and existing goods and services.
Public Relations Manager
Public Relations Managers plan, organise, direct, control and coordinate advertising, public relations, sales and marketing activities within organisations.
Sales Representatives represent companies to sell their goods and business services to wholesale and retail establishments.
Apply now and start your unlimited journey.
Further study options
*The tuition fees quoted above are the fees for the normal full-time study load of the program (80 credit points) per annum. International students will be subject to a variable fee regime; i.e. enrolled students will be required to pay fees during their program based on the approved fee for each calendar year. Fee changes (if any) will occur at 1 January each calendar year. Students who extend their program past the normal finish date of the program will be required to pay additional fees based on the prevailing fee level. Western Sydney University is a multi-campus institution. The University reserves the right to alter the location of its programs between campuses and other locations as necessary. Students should be aware of the possibility of change of location for the whole or part of programs for which they enrol and should plan for the need to travel between Western Sydney campuses.